About Us

Morningside Fruit and Vegetable Store

Fresh Fruit, Vegetables & Delicatessen – Ready to Eat Now

Since 1999, Feast on Fruit has been providing families in the local community (Morningside, Bulimba, Balmoral, Hawthorne, Norman Park, East Brisbane, Murarrie, Tingalpa, Cannon Hill, Wynnum, Coorparoo, Carina) with fresh fruits, vegetables, deli items and gourmet products. Sourced daily from the local Rocklea Markets by owners Joe, Sergio and John, the produce found at Feast on Fruit has been hand-selected and is ‘ready to eat’.

Located in Morningside and owned and managed by brothers and cousins, Joe, Sergio, John and David, family and community is a big focus at Feast on Fruit.

“We get great satisfaction out of seeing local families use and enjoy the produce they buy from Feast on Fruit,” says Sergio.


Quality Produce, Competitive Prices

We are passionate about providing families with the best quality produce at a competitive price, and being involved in our local community. Whether it is supporting local school programs and events, participating in festivals like the Morningside street festival or the Bulimba Halloween Festival, or simply getting to know our customers, we like to be involved in making our customers healthy and happy.

Familiar Faces

Just as we like to get to know our customers, we like our customers to get to know us too. When you walk into our store, you will always see a familiar face. Joe, Sergio, John and David are in-store every day, and if you can’t find all of us, you will at least find one of us. Don’t be shy; we’d love you to say ‘Hi’.

joeJoe Carbone
- Owner & Fruit Specialist
Having worked in the industry for more than 25 years, Joe knows fruit. Each day Joe hunts for the freshest fruit he can find at the Rocklea markets, for the families in the local area to enjoy. Joe is often involved in local community events and loves to see families come in store and try his fruit tasters.

sergioSergio Carbone
- Owner & Vegetable Specialist
For more than 20 years, Sergio has worked alongside his brother Joe sourcing the freshest vegetables at the market. It is no wonder Sergio has become known as the ‘veggie man’ at Feast on Fruit!

johnJohn Rotolone
- Owner & Deli Specialist
A member of the family business since 1995, John is the go-to man for anything deli-related. Affectionately known as “the quiet one”, John loves sourcing and buying new high quality products to feature in the deli and is always open to customer requests.

davidDavid Rotolone
- Fruit & Vegetable Shop Manager
The youngest member of the family business, David started in high school and learned the way of fruit and vegetables like an apprenticeship. He is now an expert in handling fruit and is very knowledgeable of all things fruit and veg. David, the younger cousin, is now part of the Feast on Fruit management team.

Proud to be a ‘Fresh Food’ Finalist

Feast on Fruit is proud to have been awarded a ‘Fresh Food’ Finalist in the South East Advertiser Awards on many occasions.